When I talk about ‘responsible’, ‘ethical’, or ‘sustainable’ investments, people often jump to the conclusion that they will be sacrificing financial returns. It seems there is an inherent psychology that assumes that cheaters, polluters, and exploiters will earn higher profits. Fortunately, this isn’t the case!

I crunched the numbers of my model portfolios (through Jan 31, 2015) and here is a table of the results: